Wednesday, July 14, 2010
Letterman's Top 10 Signs You’ve Purchased A Bad iPhone 4
Wow... This issue for the iPhone 4 has reached new levels, and with every passing day that Apple doesn't address it, it only puts more egg on their face. Never mind the fact the internet is ablaze with complaints about the antenna signal drop, or the bomb that Consumer Reports put on them by not recommending the iPhone 4 which sent their stock plummeting, or even the dig that Microsoft chief operating officer Kevin Turner made when he said "It looks like the iPhone 4 might be their Vista".
No, the real PR issue that Apple is beginning to see is the lampooning that David Letterman and others are giving them.
Although I personally have not experienced this issue, I think Apple needs to get out in front of this ASAP.
Step 1: Admit that there is a problem.... Stop with the Jedi mind tricks of telling people that there is nothing wrong with the antenna. There are tons of video out on the net and Consumer Reports is too rock solid to be questioned. This is most important!!!
Step 2: Give out those bumper rings that you were selling for $30 for free. Although this isn't a true fix, it will at least show good faith with your customers.
Step 3: Give out a free $10 credit to iTunes for the headache of it all.
You need to make this right Apple....