Wednesday, July 28, 2010

Motorola Strikes Back! With NY Times Ad

Well you had to know that this was coming, considering that Apple took the fight to Motorola's Droid X.

Motorola's new Droid X ad debut in the NY Times today, and it takes Apple to task. I have to say that in my opinion, it's on point. Check out the shot at Apple below:

"At Motorola, we believe a customer shouldn't have to dress up their phone for it to work properly. That's why the DROID X comes with a dual antenna design. The kind that allows you to hold the phone any way you like to make crystal clear calls without a bulky phone jacket. For us it's just one of those things that comes as a given when you've been making mobile phones for over 30 years."

The statement above is comical but it is also true, as Apple's push for form over functionality has finally caught up with them. It doesn't matter to people how pretty it looks if it doesn't do what it is suppose to do.


1 comment: said...

Actually, if you want to carry it in a pocket, a jacket is required. That thing won't fit in pants pockets.