
I know that this seems to be "beat up on Blockbuster" week, but they're providing all the ammo needed. This time with the announcement of their 'In-Store downloading Kiosks', that will be installed in all of there Brick and Mortar stores. The idea is that you can bring in your portable media player, plug-in and download a movie. The only problem with it is that most people already have something like that at home, it's called a computer.
Why would anyone get up out of the comfort of their home to drive to Blockbuster, just to download a movie on an ipod? Most of those features are available on the Internet, so what would be the point? If I walk into Blockbuster, why wouldn't I just get a dvd to watch a movie on a larger screen than an ipod? It seems that whom ever is making the decisions at Blockbuster really doesn't get it, or possibly could be completely out of touch with what the consumer wants.
If this is really part of their big "revival" plan, they might be gone sooner than even I thought.
[Gizmodo]
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