Thursday, June 7, 2007

Publishing CEO 'steals' Google laptops: Stupid stunt


In an another episode of stupid CEO's, Richard Charkin of Macmillan Publishers checks in with this lovely gem.

At a recent BookExpo America in NYC Richard recruited a colleague to swipe a pair of laptops from a Google Books kiosk at the event. The booth attendants actually noticed the missing goods about an hour later and (I would imagine) started to panic.

Richard returned the laptops to the rightful owners while dropping the line "hope you enjoyed a taste of your own medicine". Richard justified this by saying that "there wasn't a sign by the computers informing him not to steal them," apparently referencing Google's controversial tactics when scanning books.

Scaring the pants off a couple of college students.
That'll teach 'em Rich!!!!

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